Content Marketing Meeting – November

This gorgeous, fall morning, communicators from across campus ventured to the OU Office of Web Communications, Marketing and New Media for donuts and our monthly CM^2: Content Marketing with Candace and Morgan – a meeting where we discuss content initiatives we’re focusing on for the month. If you weren’t able to come and want to see what you missed or if you were in attendance and want more information about something that was discussed, a recap of our presentation and the discussion that followed is below:

Galileo’s World

Yes, this has been in our other presentations. And given that it runs for a year, you will continue to see it in many more! As Galileo’s World Project Coordinator Chelsea Julian tells us, with so many exhibits, there’s a tie in for every department. Check it out and see what might fit your web page or social media platforms!



Shakespeare’s First Folio

Shakespeare’s First Folio is a traveling collection of Shakespeare’s plays are coming to OU in January! As we get closer to this much-anticipated showcase, we’re amping up promotion. We’ve done an OU vs Texas Shakespearean Insult Generator, some LOVE quotes, a Twitter Takeover with OU’s in-house Shakespearean expert and the official hashtag is #FirstFoliOU. Scheduled for this month, Morgan is working on a Shakespeare-inspired movie adaptation quiz. Fun!


Spotify Playlists


Nothing enhances a moment like music does. So when as students are traveling home for the holidays, we like to go with them, figuratively speaking. You can see past playlists at the UofOklahoma Spotify account. This month we have a Thanksgiving Playlist in the works. Gobble gobble gobble.


The OU Bound App


Wouldn’t it be cool if there was an app a prospective Sooner could download after they apply that would walk them step-by-step through everything they need to do right up to their first day of class??? This actually exists! The OU Bound App has a stylish, easy-to-use, uber-functional design and is a must-download for every Future Sooner as well as Future Sooner Moms and Dads! Best of all, it works for Android and iOS. Boom. Content-wise, we have some fun listicles and testimonials in the works and on the editorial calendar. So stay tuned and help us share this tool!


Veterans Day


Wednesday morning Mason will be attending a Veterans Day ceremony on the North Oval where he’ll come away with photos and cinema graphs (our new favorite) to post the same day. We will also be promoting and discussing OU Green Zone on OU social media.


Sooner Stories Podcast

Sooner Stories



Ah, the OU Podcast. This has been a project I’ve wanted to do for the longest time and it finally came together and happened with the help of MANY people. Shout out to Drew who made our sound rival that of smooth jazz, Mason for the photos, OneU for some equipment, Michael Bendure for some production scheduling, and our inaugural guests: Mark White, director of the FJJMA; Jeff Provine, OU’s resident ghost expert and Scott Henkels, technical director for OU University Theatre. The first episode was so much fun and Morgan and I cannot wait to record the next one and many more. Listen to Spooky Sooners on Soundcloud and the homepage and yes, I’m working on getting it up on iTunes too. 🙂


Campus Coffee Crawl



You had us at coffee. The schedule is below and this OU Campus Dining staple is something we’ve grown to look forward every year. Check their Twitter feed for the deets and enjoy sipping some savory coffee from around campus.



Office Hours


Do you need some assistance with anything CMS or social media related? Katy and I are here to help…on Wednesdays from 2:30 – 5:00 every at our office. If you can’t make it during that time, we can, of course, set something else up.

Whew! There you go. Lots-o-content.

Our next CM^2 Meeting will be Tuesday, December 8th from 9:00-10:00 in our office. We will have donuts. So wear your stretchy pants, bring your ideas and your notebook/laptop and let’s get cracking on content to strongly finish out the year. With our powers combined, we can have the best and most-cohesive content around and we hope to see you there.


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