5 Keys to Growing Your Online Brand as told by DJ Khaled


MAJOR 🔑 ALERT: All you need to know about social media success can be found in DJ Khaled’s 10 second Snapchat videos. His daily 🔑s to success have easily became 2016’s favorite fad and after hours of binge watching his “greatest hits” on YouTube, I realized the cocoa-butter-obsessed, towel-wearing rapper has provided social media marketers with […]

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Hispandering? Serving the Hispanic Community Should Be Heartfelt


It was mid-July of last year when I first walked into the OU Web Communications office to discuss a potential position that would be devoted to work with the Latino community. Like any other interview, we discussed my qualifications, job expectations and so forth. Yet, I clearly recall that somewhere along the conversation…I asked: “Why […]

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