Gaylord College is proud to be included on this prestigious list for the first time and prouder still to enter with a tie at fifth place with Arizona State’s Cronkite School. This is the third year that RTDNA and TV Week have teamed for this survey of members and readers.
Across the board the primary criteria for being included in this list of excellent programs was the quality of hands-on programs available for students.
One respondent who named University of Oklahoma the No. 1 school explained, “The University of Oklahoma is an often-overlooked leader in journalism education. The faculty set is a balanced mix of researchers and practitioners, giving students a healthy mix of cutting-edge research and on-the-job application. The Gaylord College houses an integrated advertising agency within its halls as well as a state-of-the-art broadcasting facility. It’s a playground for future storytellers that should be commended on its rise in recent years.”
Gaylord College provides a variety of opportunities for students including the student-run advertising and public relations agency, Lindsey and Asp; a commercial production unit, Gaylord Hall Productions; TV news magazine and website, Routes; the award-winning daily newscast, OU Nightly; and the live audience sports show, Sooner Sports Pad, which is seen in more than 9 million homes on FOX Sports Southwest.
The survey was distributed on TVWeek.com and to members of the Radio Television Digital News Association, with 673 respondents participating. A total of 607 of those respondents answered the question about their professional status; of those, 260 (42.8%) said they were news professionals. Additionally, 169 (27.8%) answered non-news professionals, 104 (17.1%) identified as students, and 74 (12.2%) said they were educators.